Analysis Without Paralysis. Book Summary

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Babette E. Bensoussan, Craig S. Fleisher

What’s inside

This book equips readers with tools to assess the viability and success of business strategies without overcomplicated analyses.

You’ll Learn

  • Enhanced decision-making skills
  • Understanding of strategic analysis tools
  • Ability to evaluate business strategies
  • Improved business planning and forecasting

Key Points

  • The Importance of Strategic Analysis
  • Tool 1: Five Forces Analysis
  • Tool 2: Competitor Analysis
  • Tool 3: SWOT Analysis
  • Tool 4: PESTEL Analysis
  • Tool 5: Scenario Planning
  • Tool 6: Financial Ratio and Statement Analysis

Who’s it For

  • Business Students
  • Managers
  • Strategic Planners
  • Entrepreneurs
  • Business Analysts

About the author

Babette E. Bensoussan and Craig S. Fleisher are seasoned consultants and educators in strategic management.