Donald Miller
What’s inside
In ‘Building a StoryBrand’, Donald Miller presents the StoryBrand framework, a proven solution to the struggle businesses face when talking about their products and services. Miller’s method, based on the universal elements of effective storytelling, teaches readers to simplify their brand message, attract and connect with customers, and boost business.
You’ll Learn
- Learn to create compelling brand narratives
- Improve marketing communication skills
- Gain insights into customer-centric branding
- Boost business through effective storytelling
Key Points
- The Importance of Clear Brand Messaging
- The Seven Elements of a StoryBrand
- Aligning Your Brand with the Customer’s Journey
- Creating a Strong Brand Script
- Using the BrandScript in Marketing Materials
- Building a Better Website with StoryBrand
- Mastering StoryBrand for Meeting Presentations
Who’s it For
- Entrepreneurs
- Marketers
- Business Owners
- Brand Strategists
- Communication Specialists
About the author
Donald Miller is a renowned author, public speaker, and business owner. He’s the CEO of StoryBrand, a marketing company that helps businesses clarify their brand message. Miller’s unique storytelling approach to marketing has revolutionized the industry.