Competitive Strategy
Michael E. Porter
What’s inside
The book provides a comprehensive guide to industry analysis and competitive strategy formulation.
You’ll Learn
- Understand the principles of competitive strategy
- Evaluate industry attractiveness
- Formulate competitive strategies
- Predict industry evolution
Key Points
- The Five Forces Framework
- Types of Competitive Strategies
- Structural Analysis of Industries
- Predicting Industry Evolution
- Strategic Groups within Industries
Who’s it For
- Business Professionals
- Entrepreneurs
- Management Students
- Strategy Consultants
About author
Michael E. Porter, a renowned economist, researches competitive strategy and international competitiveness.