New to Big
Uncover how to drive growth in big companies with start-up tactics.
Summary of 5 Key Points
Key Points
- Transforming from big to new
- The role of an entrepreneur in big companies
- Investing strategies for growth
- Creating a sustainable operating system
- Driving growth in a big company
key point 1 of 5
Transforming from big to new
The ‘big to new’ transformation perspective emphasizes the need for established, often large-scale companies to reinvent themselves in order to stay competitive in a fast-changing business environment. While these companies have the advantage of significant resources and market presence, they face the challenge of overcoming internal inertia and bureaucratic processes that can stifle innovation…Read&Listen More
key point 2 of 5
The role of an entrepreneur in big companies
The role of an entrepreneur within a large company, often referred to as an ‘intrapreneur’, is to drive innovation and growth from within the organization. An intrapreneur is someone who has the spirit of an entrepreneur but works within the corporate structure. They are tasked with developing new ideas, strategies, and projects that can lead to significant benefits for the company. This requires a unique set of skills that combines an entrepreneurial mindset with an understanding of the company’s goals, resources, and constraints…Read&Listen More
key point 3 of 5
Investing strategies for growth
Investing strategies for growth are about allocating assets in a way that maximizes the potential for exponential gains. The focus is on high-growth sectors and companies, with an emphasis on those that are disrupting existing markets or creating new ones. This strategy often involves a higher level of risk, as these types of investments can also have more volatility…Read&Listen More
key point 4 of 5
Creating a sustainable operating system
Creating a sustainable operating system involves the implementation of a set of processes that allow an organization to function efficiently and adapt to changes in the industry. This operating system should be built with the long-term goal of sustainability in mind, ensuring the ability of the organization to endure over time. To do this, it should balance the needs of the organization with the needs of the environment, society, and economy. It should also consider the potential impacts of its decisions on future generations…Read&Listen More
key point 5 of 5
Driving growth in a big company
From the perspective of driving growth in a big company, it is essential to establish a culture of innovation within the organization. This involves not only promoting an environment where new ideas are encouraged, but also developing a system where these ideas can be tested, adjusted, and implemented with minimal risk. It is the leadership’s responsibility to create an environment where employees feel safe to experiment, make mistakes, learn from them, and innovate…Read&Listen More