Non-Obvious. Book Summary

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Rohit Bhargava

What’s inside

Non-Obvious guides readers on identifying unique insights and trends by thinking outside the box and curating observations in a way that reveals hidden connections and patterns.

You’ll Learn

  • Enhanced critical thinking skills
  • Tools for better trend forecasting
  • Strategies for innovative thinking
  • Improved ability to connect disparate ideas

Key Points

  • Cultivating the habit of curiosity
  • Gathering insights from diverse sources
  • Curating ideas to unearth patterns
  • The power of storytelling in communication
  • Predicting trends by connecting dots
  • Avoiding the noise of obvious trends
  • Applying non-obvious thinking to business strategy

Who’s it For

  • Entrepreneurs
  • Marketers
  • Business Strategists
  • Innovators
  • Trend Forecasters

About the author

Rohit Bhargava is a trend curator, marketer, and author, specializing in helping brands and leaders be more influential.