Brainfluence Summary of Key Points
Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns.
Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns.
Think Twice: Harnessing the Power of Counterintuition, written by Michael J. Mauboussin, is a compelling exploration into how we make decisions and the psychological forces that often lead us astray. Mauboussin draws from a wealth of psychological research and case studies to illustrate how intuition, while valuable, can lead us to make poor decisions if not checked by rational thought. The book highlights the importance of understanding the limits of our intuition, recognizing patterns that mislead us, and adopting strategies that enhance decision-making processes. Through engaging examples and actionable advice, Think Twice serves as a guide for improving decision-making in both personal and professional contexts.
A guide to designing effective learning experiences by understanding the brain.
This book delves into the fragmented nature of the human mind, exploring how trauma can lead to dissociation and divided consciousness. It offers insights into achieving greater self-awareness and mental unity.
Begin Again examines America’s racial history through the life and work of writer James Baldwin, exploring the role of race in the nation’s narrative and advocating for difficult truths.
After surviving on a wild island, Roz the robot must adapt to farm life and plot her return to her adopted goose son, Brightbill.