Blue Ocean Shift
Navigate beyond competition to create new markets and dominate them.
Navigate beyond competition to create new markets and dominate them.
This book is a collection of lessons, principles, and personal anecdotes by Colin Powell.
Mastering marketing performance through data analysis and strategic decisions.
This book provides strategies for dealing with life’s stresses and challenges, emphasizing the importance of focusing on the big picture and not getting overwhelmed by minor issues.
On Grand Strategy, authored by John Lewis Gaddis, is a comprehensive exploration into the principles of grand strategy applied throughout history by world leaders and thinkers. Drawing from a wide array of historical examples, including those of Lincoln, Elizabeth I, and Augustus, among others, Gaddis analyzes how these figures have strategically navigated complexities to achieve their objectives. The book bridges the gap between academic theory and real-world applications, offering insights into the strategic thinking processes that have shaped our world. It delves into the importance of aligning finite resources with expansive ambitions and the necessity of balancing power with limitations.
An FBI negotiator’s field-tested approach to high-stakes negotiations.
In ‘God Is Not Great,’ Christopher Hitchens critiques religion and its influence, arguing it diminishes our world by promoting violence, ignorance, and division.
This book explores the critical elements of successful branding beyond logos and taglines, focusing on the importance of a brand’s story.