The Fortune Cookie Principle Summary of Key Points
This book explores the critical elements of successful branding beyond logos and taglines, focusing on the importance of a brand’s story.
Business Strategy
The Failure of Risk Management Summary of Key Points
This book provides a critical look at risk management methods and their flaws, offering practical solutions to improve risk assessment and decision-making within organizations.
The Entrepreneur’s Weekly Nietzsche Summary of Key Points
The book combines Nietzsche’s philosophy with the challenges of starting and running a company, offering reflective insights to entrepreneurs.
The AI Economy Summary of Key Points
The AI Economy explores the impact of artificial intelligence on business, economy, and society, and the transformative potential of AI technologies.
The 1-Page Marketing Plan Summary of Key Points
This book simplifies the marketing plan into a single page, dividing it into nine squares, each with a specific strategy.
The $100 Startup Summary of Key Points
This book guides readers on how to build a successful startup with minimal investment by focusing on unique ideas, skills, and passions.
Testing Business Ideas Summary of Key Points
This book provides a practical guide on how to test business ideas efficiently using a variety of experiments and tools.
Purple Cow Summary of Key Points
Purple Cow’ explains why building remarkable products that stand out is the key to marketing success in a crowded market.
Prediction Machines Summary of Key Points
This book demystifies the concept of artificial intelligence by framing it as a tool for reducing the cost of prediction, reshaping businesses, and managing uncertainty.