Growth Hacker Marketing
An innovative guide to marketing in the digital age, focusing on growth hacking.
Business Strategy
Great People Decisions
Making great people decisions is crucial for business success.
Good to Great (Old Version)
An in-depth exploration of what propels companies from good to greatness.
Good Strategy, Bad Strategy
Distinguishes good strategy from bad, emphasizing the importance of strategic thinking.
Gap Selling
A new sales approach focusing on customers’ problems to increase success.
Founders at Work
Insightful interviews with tech company founders about their early startup days.
Flip The Script
Master the subtleties of persuasion to make any idea feel self-originated.