The Beatles Anthology Summary of Key Points
The Beatles Anthology is a comprehensive account of the iconic band, The Beatles, told through interviews, quotes, and anecdotes from the band members themselves.
The Beatles Anthology is a comprehensive account of the iconic band, The Beatles, told through interviews, quotes, and anecdotes from the band members themselves.
A guide for aspiring novelists, covering the writing process from initial idea to digital publishing, providing practical advice and insights.
Jack M. Bickham’s guide identifies common pitfalls in fiction writing and offers practical advice for avoiding them.
Stephen King combines memoir with masterclass, revealing his experiences, habits, and convictions about writing.
Truth, Lies, and Advertising: The Art of Account Planning, authored by Jon Steel, delves into the intriguing world of account planning in the advertising industry. With a mix of personal anecdotes, case studies, and theoretical insights, Steel offers a comprehensive look at how effective account planning can significantly enhance the quality and impact of advertising campaigns. He emphasizes the importance of understanding the consumer’s perspective and using this insight to guide the creative process. The book also critiques the traditional methods of advertising, advocating for a more research-driven and strategic approach to campaign development.
In ‘Perennial Seller’, author Ryan Holiday explores the notion of creating work that stands the test of time. He delves into the principles of producing perennial sellers – books, music, art, or any other creative output that continues to sell year after year. Holiday provides insights into the creative process, the importance of focusing on quality, and strategies for marketing and positioning timeless work. He draws on a wide variety of case studies and his own experiences to illustrate the concepts discussed.
An intimate narrative journey through the music and legacy of The Beatles.
A comprehensive guide to novel writing, from idea to digital publication.
A writer’s handbook for dodging pitfalls and enhancing fiction.