Customer Relationships
Duct Tape Marketing Summary of Key Points
Duct Tape Marketing by John Jantsch is a practical guide for small business marketing, offering simple, effective, and affordable strategies.
Secrets of Closing the Sale Summary of Key Points
A resourceful guide to the art of selling, offering proven techniques and tips.
Simple Tips, Smart Ideas Summary of Key Points
This book offers practical, actionable tips to help small business owners to grow and thrive in a competitive environment.
Sales EQ Summary of Key Points
Sales EQ explores the new psychology of selling and the secrets of top performers using Emotional Intelligence to close sales.
New Sales. Simplified. Summary of Key Points
This book provides practical guidance and concrete techniques for successful prospecting and developing new business opportunities.
Selling the Invisible Summary of Key Points
‘Selling the Invisible’ is a groundbreaking guide to the unique challenges and opportunities involved in selling services, as opposed to tangible products. The book provides insightful strategies for service marketing, emphasizing the importance of building relationships, understanding customer needs, and delivering exceptional value. Through real-world examples, it illustrates how to differentiate and position services in the market effectively.
Simple Tips, Smart Ideas
A resourceful guide for small business owners to flourish in the competitive market.