Connected CRM Summary of Key Points
Connected CRM outlines a framework for understanding and leveraging the power of customer relationship management in a digital age.
Digital Marketing
A World Gone Social Summary of Key Points
A World Gone Social examines how the rise of social media is transforming the business landscape, advocating for companies to adapt or face obsolescence.
The Search Summary of Key Points
The Search offers insights into the origins and exponential growth of Google, exploring its impact on the business world and society at large.
The Dragonfly Effect Summary of Key Points
The Dragonfly Effect demonstrates how to harness the power of social media for positive change by using four key components: Focus, Grab Attention, Engage, and Take Action.
The Direct to Consumer Playbook Summary of Key Points
This book provides a comprehensive guide for businesses looking to sell directly to consumers, bypassing traditional retail intermediaries.
Podcasting Marketing Strategy Summary of Key Points
This book provides a comprehensive guide to podcasting, covering creation, publication, and monetization strategies for successful podcast marketing.
The Art of Social Media Summary of Key Points
This book offers a comprehensive guide for individuals and businesses looking to leverage social media platforms to improve their online presence and engage with their audience more effectively.
The Art of SEO Summary of Key Points
The Art of SEO is a comprehensive guide that explores strategies for effective search engine optimization, covering algorithms, web analytics, and keyword research.
See You on the Internet Summary of Key Points
This book offers practical, actionable advice on how digital marketing can bolster small businesses. It covers strategies across social media, email marketing, SEO, and web design.