Gap Selling Summary of Key Points
Gap Selling is a comprehensive guide to sales that focuses on the customer’s problems and the ‘gap’ between their current situation and their desired outcome.
Gap Selling is a comprehensive guide to sales that focuses on the customer’s problems and the ‘gap’ between their current situation and their desired outcome.
Flip the Script by Oren Klaff is about the art of persuasion in sales and business. It emphasizes framing ideas so that prospects feel they originated them.
A guide to mastering sales techniques, focusing on developing relationships, understanding client needs, and closing deals.
Conversations That Sell introduces strategies for sales professionals to engage their customers and make each conversation count towards a successful sale.
Cashvertising reveals the strategies behind successful advertisements and sales techniques. It uncovers the psychological principles that prompt people to buy and how to apply them to boost sales and marketing efforts.
This book delves into sales techniques grounded in scientific research. It equips sales professionals with strategies to understand buyer behavior, enhance communication, and ultimately close more deals.
This book provides a practical guide to achieving consistent business growth. It details actionable strategies for increasing revenue without having to rely on aggressive sales tactics.
Daniel H. Pink explores the art and science of selling in today’s world, arguing that everyone is now involved in sales regardless of their job title.
This book by Dr. Cindy McGovern explains how sales skills are essential in all job roles. It provides strategies for using sales techniques to achieve success in any career.