So You’ve Been Publicly Shamed Summary of Key Points
An exploration of the resurgence of public shaming through social media and its effects on individuals.
Social Media
SEO 2016 Summary of Key Points
A comprehensive guide to SEO strategies, focused on ultimate search engine optimization techniques for 2016.
Newsjacking Summary of Key Points
Newsjacking introduces a new form of marketing by riding the wave of breaking news to gain business exposure.
Mindf*ck Summary of Key Points
A tale of how an elite group of scientists used big data to manipulate the American political landscape.
Managing Online Reputation Summary of Key Points
This book explores practical ways to protect your company’s online reputation in the social media age.
Because Internet Summary of Key Points
Because Internet explores how internet language has transformed communication. It delves into memes, typos, emoji use, and language evolution in digital contexts.
An Ugly Truth Summary of Key Points
This investigative work delves into Facebook’s internal struggles, cultural conflicts, and the consequences of its pursuit of growth at all costs.
A World Gone Social Summary of Key Points
A World Gone Social examines how the rise of social media is transforming the business landscape, advocating for companies to adapt or face obsolescence.
The Sell Summary of Key Points
The Sell explores techniques and mindsets critical to success in sales and everyday life, offering a blend of autobiographical anecdotes and actionable advice.