Jeff Pearlman
What’s inside
This biography explores the life and legend of Bo Jackson, an exceptional two-sport athlete who captivated America in the 1980s and 1990s.
You’ll Learn
- Gaining insight into the unique challenges of dual-sport professionalism
- Understanding the impact of media on sports
- Learning about resilience in the face of career-ending injuries
- Exploring the construction of a sports legend’s mythos
Key Points
- Bo Jackson’s early life and challenges
- Rise to stardom in baseball and football
- Iconic ‘Bo Knows’ advertising campaign
- Career-threatening injury and its aftermath
- Jackson’s legacy in sports and popular culture
- The blend of myth and reality in Bo’s public image
Who’s it For
- Sports enthusiasts
- Biography lovers
- Fans of American football and baseball
- Readers interested in athlete success stories
About the author
Jeff Pearlman is a New York Times best-selling author known for his in-depth and engaging sports biographies.