The Personal MBA. Book Summary

Share

Josh Kaufman

What’s inside

Josh Kaufman’s ‘The Personal MBA’ offers a comprehensive overview of business concepts for self-learners aiming to master practical business skills.

You’ll Learn

  • Understanding of core business principles
  • Skills to make informed business decisions
  • Insights into effective marketing and sales strategies
  • Knowledge of financial concepts relevant for any business

Key Points

  • The Universal Principles of Business
  • Value Creation and Delivering to Customers
  • Marketing, Sales, and the Art of Persuasion
  • Finance and Accounting for Non-Financial Managers
  • Systems and Operations Management
  • Negotiating and Creating Win-Win Deals
  • The Psychological Side of Business

Who’s it For

  • Self-taught business enthusiasts
  • Aspiring entrepreneurs
  • MBA candidates
  • Business professionals seeking a refresher
  • Managers looking to broaden their knowledge

About the author

Josh Kaufman is a renowned business advisor, educator, and author, dedicated to helping people learn essential business skills.