The Science of Selling. Book Summary

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David Hoffeld

What’s inside

This book delves into sales techniques grounded in scientific research. It equips sales professionals with strategies to understand buyer behavior, enhance communication, and ultimately close more deals.

You’ll Learn

  • Enhanced understanding of consumer behavior
  • Improved sales communication skills
  • Effective strategizing for closing deals
  • Insights on incorporating scientific principles into sales

Key Points

  • Understanding Buyer Psychology
  • Creating Personalized Sales Experiences
  • Strategic Questioning Techniques
  • The Power of Influence and Persuasion
  • Optimizing Sales Processes with Science
  • Building Effective Sales Habits
  • Adapting to Buyer’s Decision-Making Process

Who’s it For

  • Sales professionals
  • Marketing personnel
  • Business owners
  • Entrepreneurs
  • Sales managers

About the author

David Hoffeld is a sales trainer and researcher who blends cutting-edge research in social psychology with practical sales strategies.