Ian Robertson
What’s inside
The Winner Effect explores how power affects the brain, leading to changes in behavior, increased risk-taking, and even addiction to power itself.
You’ll Learn
- Understanding how power dynamics shape behavior
- Recognizing the biological basis of the winner effect
- Learning strategies to handle power responsibly
- Gaining insight into the balance between ambition and empathy
Key Points
- Power changes the brain and behavior
- Winning increases the chance of winning again
- The dark side of power: corruption and risk
- Power can be addictive
- Balancing power: the role of empathy and social responsibility
- Neurochemical foundations of the winner effect
Who’s it For
- Psychology enthusiasts
- Leaders and managers
- Self-improvement readers
- People interested in neuroscience
About the author
Ian Robertson is a renowned psychologist and neuroscientist known for his research on the human brain and behavior.