Think Small. Book Summary

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Owain Service, Rory Gallagher

What’s inside

Think Small by Owain Service and Rory Gallagher is a guide that challenges the conventional approach to achieving goals. Instead of focusing on grand, ambitious targets, the book suggests that the key to real, lasting success is in setting smaller, more manageable goals. It draws upon behavioral science to explain how breaking down big ambitions into smaller steps can lead to better outcomes. The authors provide practical strategies for changing habits and behaviors to ultimately accomplish significant objectives.

You’ll Learn

  • Understanding how to set realistic and achievable goals
  • Learning strategies to break down complex tasks into manageable steps
  • Applying principles of behavioral science to personal growth
  • Gaining insights into habit formation and change

Key Points

  • The Myth of Big Goals
  • Setting Achievable Micro-Objectives
  • Harnessing the Power of Habits
  • Behavioral Science in Goal Setting
  • Overcoming Obstacles with Incremental Steps
  • Creating a Roadmap for Success
  • Measuring Progress and Adjusting Strategies

Who’s it For

  • Self-help enthusiasts
  • Goal-setters
  • Behavioral science readers
  • People seeking personal improvement
  • Productivity hackers

About the author

Owain Service is the managing director of the Behavioural Insights Team and an advisor to the UK government. Rory Gallagher is a managing advisor at the same team, with a focus on international programs. Both authors are experts in applying behavioral science to public policy and personal development.