Steven Johnson
What’s inside
In ‘Where Good Ideas Come From: The Natural History of Innovation,’ Steven Johnson explores the environment and conditions that foster innovative thinking and ideas. Through a myriad of examples from technology, biology, and urban planning, Johnson identifies seven key principles that are the foundation of creativity and innovation. These principles include the importance of networks, the power of serendipity, and the benefits of slow hunches over eureka moments. The book argues that by understanding these patterns, individuals and organizations can better cultivate environments that encourage revolutionary ideas.
You’ll Learn
- Understanding the principles behind innovation
- Learning how to foster creativity within organizations
- Recognizing the value of networking and serendipity in problem-solving
- Gaining insights into the historical progression of ideas
Key Points
- The Adjacent Possible: Unlocking new innovations
- Liquid Networks: The importance of connectivity
- The Slow Hunch: Innovation over time
- Serendipity: The role of chance in discovery
- Error: The unexpected benefits
- Exaptation: Repurposing ideas for new uses
- Platforms: Building blocks for innovation
Who’s it For
- Innovators
- Entrepreneurs
- Creative professionals
- Policy makers
- Educators
About the author
Steven Johnson is an acclaimed author and popular science writer with a keen interest in the dynamics of innovation and creativity. His books, which include ‘Everything Bad is Good for You’ and ‘How We Got to Now’, have delved into various aspects of human progress and technology. Johnson is known for his compelling storytelling and ability to make complex subjects accessible and engaging.