Ian Ayres
What’s inside
Carrots and Sticks delves into the power of incentives and how they can be employed to influence behavior and achieve goals. The book discusses strategies for motivating oneself and others.
You’ll Learn
- Learn how to effectively motivate oneself and others
- Understand the psychology behind incentives
- Gain insights into creating successful incentive systems
- Improve personal and professional goal achievement
Key Points
- Understanding the science of incentives
- Balancing carrots (rewards) and sticks (penalties)
- Structuring effective incentive systems
- Cases of incentives in action
- Avoiding common pitfalls with incentives
- Applying incentives to personal goals
- The future of incentive-based strategies
Who’s it For
- Business professionals
- Managers
- Behavioral economists
- Self-help enthusiasts
- Students of psychology
About the author
Ian Ayres is a renowned economist and lawyer known for his insightful analysis on economics and incentives.