Beau Lotto
What’s inside
Deviate explores the neuroscience behind perception, encouraging readers to think differently and embrace the brain’s potential for creativity and innovation.
You’ll Learn
- Understanding how perception shapes reality
- Learning to challenge and change habitual perceptions
- Gaining insights into the brain’s adaptability and creativity
- Applying principles of perception to foster innovation
Key Points
- The Neuroscience of Perception
- Breaking Free from Perception Habits
- Harnessing the Brain’s Plasticity
- The Role of Expectation in Seeing
- Embracing Uncertainty for Creativity
- The Science Behind Illusions
- Practical Applications for Innovation
Who’s it For
- Science Enthusiasts
- Psychology Students
- Creative Professionals
- Innovators
- Anyone interested in neuroscience and perception
About the author
Beau Lotto is a renowned neuroscientist, entrepreneur, and author known for his work on human perception and innovation.