Sean Ellis & Morgan Brown
What’s inside
This book provides a practical framework for growth hacking, which has driven the success of the fastest-growing companies today.
You’ll Learn
- Understand the concept and process of growth hacking
- Learn proven strategies for customer acquisition and retention
- Gain insights into building a successful growth team
- Get inspiration from real-world success stories
Key Points
- The Definition and Importance of Growth Hacking
- The Growth Hacking Process
- The Power of Product Market Fit
- Optimizing the Customer Acquisition Process
- Retention and Monetization Strategies
- Building a Growth Hacking Team
Who’s it For
- Entrepreneurs
- Startup Founders
- Marketers
- Business Strategists
- Product Managers
About the author
Sean Ellis, the coined the term ‘growth hacking,’ is a successful entrepreneur, and Morgan Brown is an experienced growth marketer.