The Hidden Brain. Book Summary

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Shankar Vedantam

What’s inside

Shankar Vedantam explores how our subconscious biases affect our decisions and society, often without our awareness.

You’ll Learn

  • Understanding the unconscious biases shaping our choices
  • Improving decision-making by acknowledging hidden influences
  • Recognizing the societal impact of subconscious biases
  • Learning methods to mitigate unintentional discrimination

Key Points

  • The Unconscious Influence on Human Behavior
  • Subtle Biases in Everyday Decisions
  • The Impact of Hidden Brain on Elections and Democracy
  • How Businesses Manipulate Our Inner Biases
  • The Role of Unconscious Mind in War and Peace
  • Techniques for Recognizing and Controlling Hidden Biases

Who’s it For

  • Psychology Enthusiasts
  • Social Science Students
  • Policy Makers
  • General Readers Interested in Behavior

About the author

Shankar Vedantam is an acclaimed journalist, writer, and science correspondent known for his insightful analyses on human behavior.