Traction. Book Summary

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Gino Wickman

What’s inside

Traction provides a practical system for overcoming business challenges. It outlines the Entrepreneurial Operating System (EOS) aimed at helping businesses achieve growth, cohesion, and harmony.

You’ll Learn

  • Learn a structured system for business success
  • Gain insights into effective organizational leadership
  • Understand how to use data for strategic planning
  • Discover methods to build efficient and cohesive teams

Key Points

  • Introducing the Entrepreneurial Operating System (EOS)
  • The importance of vision in steering the business
  • Data: Using numbers to guide decisions
  • Process: Systemizing business operations
  • Traction: Gaining momentum through discipline and accountability
  • Issues: Solving problems effectively
  • People: Building a harmonious and powerful team

Who’s it For

  • Business owners
  • Entrepreneurs
  • Startup founders
  • Management teams
  • Business students

About the author

Gino Wickman is an author and business consultant specializing in entrepreneurial growth and business systems. He is renowned for creating the EOS.