The Creative’s Guide to Starting a Business Summary of Key Points
This guide offers practical advice on turning creative skills into a successful business. It covers identifying USP, marketing, and financial management.
Business&Career
The Branding of Polaroid Summary of Key Points
A history of the Polaroid company, exploring its innovation, brand evolution, and cultural impact through various eras.
The Art of SEO Summary of Key Points
The Art of SEO is a comprehensive guide that explores strategies for effective search engine optimization, covering algorithms, web analytics, and keyword research.
Sprint Summary of Key Points
Sprint offers a transformative formula by Google Ventures for testing ideas and solving complex problems within just five days.
Scientific Advertising Summary of Key Points
Scientific Advertising is a foundational text on the principles of advertising and marketing. Hopkins offers practical advice, grounded in his experiences and empirical testing.
Product Management for Dummies Summary of Key Points
An essential guide to product management, covering core principles, agile methodologies, and strategies for successful product lifecycle management.
Principles of Macroeconomics Summary of Key Points
Principles of Macroeconomics provides an introduction to the workings of the economy, focusing on broad concepts like inflation, unemployment, and economic growth.
Principles of Economics Summary of Key Points
N. Gregory Mankiw’s ‘Principles of Economics’ elucidates fundamental economic concepts, covering microeconomics, macroeconomics, and international trade with real-world examples.
Lose the Resume, Land the Job Summary of Key Points
Gary Burnison’s ‘Lose the Resume, Land the Job’ redefines the job search process, offering a more strategic approach to finding the right career fit.