Sune Gudiksen, Jake Inlove
What’s inside
Gamification for Business shows how games and game mechanics can be applied to change employee behavior, drive innovation, and engage customers.
You’ll Learn
- Understanding gamification in business contexts
- Learning how to engage customers interactively
- Gaining insights into motivating employees
- Developing skills to design gamified business solutions
Key Points
- The Power of Games in Business
- Engaging Customers Through Gamification
- Driving Innovation with Game Mechanics
- Changing Employee Behavior
- Designing Effective Gamified Solutions
- Measuring the Impact of Gamification
- Ethical Considerations in Gamification
Who’s it For
- Business owners
- Managers
- HR professionals
- Product designers
- Marketing professionals
About the author
Sune Gudiksen and Jake Inlove are experts in gamification, blending academic insights and practical experience.