Good Strategy Bad Strategy
Richard Rumelt
What’s inside
Richard Rumelt explains the difference between good and bad strategy, emphasizing that a good strategy is coherent and focuses on challenges.
You’ll Learn
- Enhancing strategic thinking and planning
- Improving decision-making in business
- Learning to distinguish between effective and ineffective strategies
- Gaining insights into successful business leadership
Key Points
- Identifying the Kernel of Good Strategy
- Distinguishing Between Good and Bad Strategy
- Using Proximate Objectives
- Focusing on Leverage Points in a Situation
- The Role of Design in Strategy
- The Importance of Focus
- Responding to Changing Circumstances
Who’s it For
- Business Leaders
- Strategists
- Managers
- Entrepreneurs
- Students of Business
About author
Richard Rumelt is a renowned professor at UCLA’s Anderson School of Management and an acclaimed expert on strategy and business.