The Business of Belonging. Book Summary

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David Spinks

What’s inside

David Spinks’ ‘The Business of Belonging’ offers insights on building and leveraging online communities as strategic assets for businesses.

You’ll Learn

  • Understanding the role of community in business
  • Learning strategies to build and manage online communities
  • Gaining insights into engagement and growth tactics
  • Measuring the impact and success of community initiatives

Key Points

  • The rise of community as a business strategy
  • Understanding the value of community
  • Building communities – strategies and tools
  • Engagement and growth tactics for communities
  • Measuring community success
  • Case studies of successful communities
  • Future trends in community building

Who’s it For

  • Community Managers
  • Business Leaders
  • Marketing Professionals
  • Entrepreneurs
  • Social Media Strategists

About the author

David Spinks is a celebrated community builder and the founder of CMX, a hub for community professionals.