Hooked Summary of Key Points

Hooked provides insights into how products can become an integral part of our daily routines. Using examples from successful companies, the author provides a step-by-step guide on how products can subtly influence our behaviors and create consumer habits. The book proposes the ‘Hook Model’, a four-step process that encourages customer engagement and ensures repeated use.

In the Garden of Beasts Summary of Key Points

In the Garden of Beasts by Erik Larson details the chilling narrative of the American Ambassador to Germany, William Dodd, and his family in Berlin during the rise of the Third Reich. Through their eyes, Larson provides a riveting look at the escalating horrors and the world’s slow recognition of the Nazi threat.